Summary: When you start a new website or blog, should you write articles solely for search engines, or should readers be your number one concern? Find out how why your starting content strategy can make or break your website. A lot of webmasters really have a pretty lousy content strategy in place. Here’s an example (based on a question I recently saw asked on a webmaster forum): Someone wanted [...]

Summary: Do you take your online business seriously, or are you setting yourself up for failure? Find out why you need to treat your online business as a real business venture and not a casual hobby (such as blogging for profit) if you want to reap the most rewards and keep it all legal. I know there are plenty of “serious” online ventures. At the same time I think there are infinitely [...]

Summary: Learn how to find a niche for a new blog, from choosing general niche market ideas to doing keyword research and evaluating the competition in a potentially profitable niche market. This post is a part of the “Start a Blog in 7 Days” series, designed to help new bloggers launch their first blogs, from choosing a niche to launch marketing. When you want to set up a new blog, the [...]

In this seven-part / seven-day series, I’ll be walking you through the steps of launching a new blog. This is set up in a seven day set for those who can’t devote a lot of time up front. Others will be able to complete all of these steps in a matter of hours (something I actually do myself periodically). The seven day series on launching a new blog will generally target newer bloggers [...]

Business blogging, or corporate blogging, has potential PR value for even small business owners. If you’re considering setting up a company blog for your small or online business, there are several things you might do with that business blog, including: 1. Using the business blog to present company news, or the owner’s (or other high level executive’s) take on industry news issues. 2. [...]