Posted by Jennifer Mattern on June 9, 2008 ·
Summary:Is green marketing to the environmentally conscious markets here to stay, or is it just a temporary fad? Should your business go green, and if so, how can you keep green marketing ethical and in line with your business values?
Most of the Marketing Fad or Fab features here in the past have dealt with Internet marketing and online advertising. This time we’re going to talk about the eco-friendly [...]