Press releases (also known as news releases or media releases) are a PR tool used to tell members of the media (including bloggers, webmasters in your niche, etc.) about your company news. Paid and free press release distribution sites (such as PRweb and PR.com) have made press releases an attractive and affordable publicity tool to a growing number of small and online business owners. There are three [...]

FOR IMMEDIATE RELEASE Your Catchy Headline Goes Here This is where you’ll include a short summary of two to four sentences. Some press release distribution sites allow you to include a link here. This section usually shows on RSS feeds, so at least include your website name to encourage type-in traffic if nothing else. City, State – Date – Type the first paragraph of the body of [...]

This article explores various press release components, from the headline to the contact info, explaining what each means, and why it’s important to the press release.

An online press room (or online media room, news room, etc.) can be a beneficial addition to the website of any home, small, or online business, although it’s something many small businesses never develop. What is an Online Press Room? An online press room is almost like an interactive media kit. It’s where members of the media (and often general visitors as well) can view past news coverage [...]

Learn how to write a press release by following these press release writing instructions and list of press release components. These press release writing tips will show you how to write a press release using the free press release template also available on BizAmmo.com. Press release writing doesn’t have to be hard, as long as you take the time to learn how to write a press release correctly. [...]