Over the last few years, we’ve seen a lot of online resources be developed, some of which have been extremely popular and others which have fallen after the first few fences. As a small business owner, every time a new resource enters the spotlight, you’re faced with the decision of whether or not you should jump on board and utilize it, in the hope that it’s going to aid with your [...]

Something that every organization needs to be doing, business blogging can act as the perfect platform between company and customer. For any small business who has just started out blogging, however, it can be difficult to know how to ensure that your posts are getting the maximum exposure possible, something that the following information will help with. 1. Write interesting blog posts There’s [...]

A decade ago, it was recommended that if you had a business of any size, you should have looked at getting a website of some sort to help promote your business. Five years ago, a website was seen almost as a necessity to any business, irrelevant of whether they were an online retailer or not. Today, not only is a website something people automatically assume a business will have, there is a distinct [...]

Since 1 October 2010, the world has been gripped by the release of The Social Network, a Hollywood blockbuster about Mark Zuckerberg and his four Harvard college friends who went on to develop the world’s largest social networking website, Facebook. Launched in February 2004, Facebook was an idea originally aimed solely for Zuckerberg and his college friends to use.  It soon expanded so it [...]

It seems that everyone around the world has at least heard of Twitter. The social networking website that was launched on 15 July 2006 and which has a projected 2010 annual turnover of $150 million, Twitter allows its users to interact with one another by way of messages that contain no more than 140 characters. No matter how large Twitter becomes and how many people it serves, however, if you don’t [...]