For many small businesses, their primary aim is to develop and expand to the extent that there is such a need for their products or services that they have to employ a number of staff across the globe.
From manufacturers through to sales teams, there’s no doubt that the expansion for any business is always in their sights – it’s a great indicator that you’re doing well and providing a supply to a growing demand.
The issue is that a lot of organisations believe they have to wait until they’re working at full capacity before they expand, but the truth is you can expand and become a large employer effectively from the off, without a huge outlay, as long as you know how to go about it properly.
1. Think outside the box
If you’re a small business in the UK, chances are you’re going to be looking to hire a UK based sales person who will focus on the UK market first and foremost.
Although no doubt a thriving market, what about looking into markets that could potentially be more lucrative? Research could show, for example, that the Asian market has a considerably higher need for your products or services.
If this was the case, it could very well be worthwhile investing in a sales person in Asia. OK, you’re not going to be able to meet with them in person every day, but how much of an issue is that exactly?
Advertisement: Your content continues below.
2. Use the services you have available
Following on from the last point in #1, it doesn’t have to be an issue at all – as long as you utilize the services that are available to you.
It’s becoming increasingly popular for organizations around the world to have their base in one country and have a number of other staff spread right across the globe. They meet up every couple of months in a central location, but they communicate daily using services such as Skype, which allows for free telephone, video and instant messaging conversations to take place online.
It may not be the most traditional way of conducting business, but it’s without doubt a more modern, forward-thinking approach.
3. Hire freelancers
As with many things in life, we believe we have to own certain things and when it comes to running a small business, saying you ’employ 10 staff’ is a proud, boasting moment.
But would it make any difference if you were to say you ‘hire 10 freelancers’?
There are lots of different points to consider when working with freelancers, but the simple fact is that although they often charge more per hour / day than if you were to employ somebody, you’ll be able to save considerably when it comes to paying tax, as the freelancer is responsible for their own tax returns.
What’s more, you don’t have to get tied in to any contacts, meaning you aren’t responsible for any of the benefits that would be associated with an employed role, from sick page through to health insurance
Small business expansion traditionally comes after a certain level of development, but there’s no reason why with the right planning and preparation, you can’t expand your small business first to help with your development. It may mean you have to buck the trend and do something your peers haven’t done, but there’s no reason why you can’t be just as successful – if not more so – by thinking outside of the box, using the services you have available and hiring freelancers.